Erba Pura by Xerjoff opens with a burst of sunlit citrus, wrapped in juicy fruits and anchored by smooth vanilla. Bright and joyful, it carries the energy of ripe abundance with an undercurrent of elegance. It feels like strolling through a Mediterranean market at noon, where the air is rich with the scent of orchards and warm breezes. Crafted to celebrate nature’s pure vibrance, it transforms simple pleasure into lasting luxury.
Erba Pura by Xerjoff opens with a burst of sunlit citrus, wrapped in juicy fruits and anchored by smooth vanilla. Bright and joyful, it carries the energy of ripe abundance with an undercurrent of elegance. It feels like strolling through a Mediterranean market at noon, where the air is rich with the scent of orchards and warm breezes. Crafted to celebrate nature’s pure vibrance, it transforms simple pleasure into lasting luxury.
Xerjoff represents the pinnacle of Italian luxury perfumery, founded in Turin in 2007 by visionary Sergio Momo. This ultra-luxury niche house masterfully blends old-world Italian craftsmanship with contemporary artistic sensibility, creating exceptional fragrances that embody sophistication and refinement. Each Xerjoff creation features the world's rarest raw materials, with fragrance oil concentrations reaching up to 40% - twice that of conventional Eau de Parfum. The brand's signature masterpieces include the iconic Naxos with its lavender-honey-tobacco composition, the luminous citrus-vanilla Erba Pura, and the opulent oud-infused Alexandria II. From Turin to global recognition across 125 countries, Xerjoff has established itself as a symbol of Italian excellence in perfumery, where every bottle represents a work of art designed for the world's most discerning fragrance connoisseurs.
Xerjoff represents the pinnacle of Italian luxury perfumery, founded in Turin in 2007 by visionary Sergio Momo. This ultra-luxury niche house masterfully blends old-world Italian craftsmanship with contemporary artistic sensibility, creating exceptional fragrances that embody sophistication and refinement. Each Xerjoff creation features the world's rarest raw materials, with fragrance oil concentrations reaching up to 40% - twice that of conventional Eau de Parfum. The brand's signature masterpieces include the iconic Naxos with its lavender-honey-tobacco composition, the luminous citrus-vanilla Erba Pura, and the opulent oud-infused Alexandria II. From Turin to global recognition across 125 countries, Xerjoff has established itself as a symbol of Italian excellence in perfumery, where every bottle represents a work of art designed for the world's most discerning fragrance connoisseurs.